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How does Meta advertising algorithm optimize based on engagement data?

Meta ad system optimization process is an iterative learning and refinement journey, where initial user interactions—namely engagement data—serve a...

【Facebook Ads】How to Address Issues of Excessive and Low-Quality Conversion Data in Facebook Ads

One challenge Meta advertising optimizers face is that conversion data often appears inflated and of lower quality compared to actual conversion me...

Stop Blaming Google Ads for “Underperforming”: 99% of Your Budget is Wasted on These 3 Hidden Vulnerabilities

Advertisers running Google campaigns rarely lose due to budget constraints; more often, it's the unseen 'underlying configurations' that trip them ...

Facebook’s 2025 Gambling Policy: Essential Guide for Advertisers

If you've ever placed gambling ads on Facebook, you may have encountered situations where your ad materials were banned and noticed that this socia...

In Meta Ads, which of the two advertising objectives, “Sales” and “Leads,” focuses more on e-commerce sales?

The primary task at the Meta ad Campaign level is to select the right advertising objectives. Among the various goals, experts highlight 'Sales' an...

The Hidden Logic Behind Facebook Ads: Decoding the Metrics That Matter

Most advertisers judge campaigns by two numbers: How much did I spend? and How much did I make The common mindset? 'I need to earn 1.50forevery 1 s...

Beware of Your Facebook Account: A New Hacking Scam That Doesn’t Ask for Your Password

A new phishing campaign targeting Facebook accounts is spreading globally, according to a report from Bitdefender’s Anti-Spam Lab. Launched via fra...

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Google Ads Advertiser Suspension Enhancements: Speedier and More Precise

Google has declared substantial upgrades to its Google Ads advertiser suspension procedures. Google stated that it has slashed incorrect suspension...

Unlock Exclusive Asia-Sourced Ad Benefits for Global Reach

Unlock Exclusive Asia-Sourced Ad Benefits for Global Reach We secure your advertising accounts through our official partnership in Asia—this is th...
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